Social Media Management
Your Social Media Experts
We help businesses build a social media identity that engages their audience.
For many businesses, having a social media presence is one of those things you feel you have to do. So maybe it doesn’t get the resource or thinking time it needs. If you’re too pushy, too friendly, too salesy, or, heaven forbid, too boring, it ends up being ineffective and your audience gets turned off.
Here at Document Depot, we help businesses build a social media identity that fits their brand and tone of voice. And, crucially, one that engages their audience.
Social Media’s not just about cats, selfies and food pics.
Organic Packages
Social Media isn’t just a fun past time
Now it’s an incredibly popular way of communicating. It’s where prospects often look to start a conversation, ask a question, or research what you’re about as a business. If what they see there isn’t up to scratch, it can be as damaging as having a poor website or a bad perm.
When done right, platforms such as Facebook, Twitter, LinkedIn, and Instagram offer unique opportunities for you as a business to engage with your audience and build up potential leads.
Our organic social media packages keep your social platforms maintained and updated, helping to keep your brand current and at the top of your clients’ timelines. Download our guide to read more about organic social media and what’s included in the different packages.
Packages from $215 per month
Advertising Packages
Social Media isn’t just about conversation and content
It’s now an established channel for winning new customers, re-marketing, and engaging existing audiences. When first starting, you may only have a few people to talk to via social, so the relative impact of your content will be low. Paid social media campaigns can help amplify organic content, using social network advertising tools to target a specific audience.
You can also use paid social campaigns to reinforce core messages that you’ve shared via organic posts. A word to the wise though, if you’re not already responding effectively on a personal level to inquiries and complaints, a paid program alone may not be the right thing. If you want to boost the reach your organic content has though, an advertising campaign could get you results. Download our guide to read more about social media advertising and what’s included in the different packages.
Packages from $779 per month
Your social media journey
Once we understand which package will best suit your needs, we’ll start the process of building your Campaign Plan by following the steps below. We’ll refer to your Campaign Plan throughout the duration of your social media campaign.
1. Business & goals
We’ll learn about your business, what you do, your unique selling points, and what you most want to achieve using social media.
2. Audience
Then we’ll identify your audience profile. We’ll look at the people you already interact with, and the people you want to start engaging more with.
3. Voice & style
Next, we’ll understand how you want to come across. Your tone of voice and design style. So that the posts, ads and content we create feel authentically ‘you’.
4. Platform guidance
Once we know more about you and what you want to achieve, we’ll advise on the best social media platforms to use. Generally, a combination of Facebook, Twitter, LinkedIn, and Instagram.
5. Content planning
We’ll map out a week-by-week plan of content for your review, ready to start engaging with your followers or building a new relevant audience.
6. Monitor & report
We’ll continually monitor your campaign and provide you with a monthly report, highlighting performance and results, so you can keep track of how it’s going.
Get started
We‘d love to talk you through your options
If it’s possible, we’d love to see you in person. Visit our swanky studio, and have a coffee or a fruity tea whilst we discuss your options. Whatever happens, we’re always happy to meet you online via video chat, phone call, or email. Whatever you prefer.
Social Media ideas:
- Strategic Content Calendar: Develop a well-planned content calendar that aligns with your business goals. This ensures a consistent and engaging presence on social media platforms, providing your audience with valuable and relevant content.
- Audience Engagement Campaigns: Implement campaigns designed to foster interaction and engagement with your audience. This could include polls, Q&A sessions, or interactive contests to build a community around your brand and increase overall social media visibility.
- Data-Driven Analytics: Utilize data analytics tools to measure the performance of your social media efforts. By analyzing metrics such as engagement, reach, and conversion rates, you can identify successful strategies and optimize future campaigns for maximum impact.
- Influencer Collaborations: Forge partnerships with influencers relevant to your industry or niche. Collaborating with influencers can amplify your brand’s reach, increase credibility, and establish connections with their followers.
- Platform-Specific Strategies: Tailor your social media strategies to the unique features of each platform. Whether it’s visually appealing content on Instagram, real-time updates on Twitter, or professional networking on LinkedIn, crafting platform-specific content ensures optimal engagement on each channel.
-